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Dia Holiday Market Dia Holiday Market

Dia Holiday Market

Unique fashion and gifts from women-owned small businesses across America.

Madison, WI

Z Boutique

The only plus-size boutique in Wisconsin, Z Boutique is owned by a mother-daughter duo who felt their customers deserved an elevated boutique experience and that finding great plus-size clothing shouldn’t be difficult.

Charlotte, NC

Lovely Lines

Lovely Lines was started by two friends who wanted to serve plus size women and create an inviting environment. They’ve grown out of several locations since 2017 in order to serve their loyal customer base, who they aptly call “Lovelies.” 

San Antonio, TX

Eye Candy

Founder Elsa Fernandez believes in “catching eyes at every size,” and her boutique carries on-trend fashion that does just that. She started San Antonio’s first plus size shop, after taking an entrepreneurship course at Texas State University.

LaSalle, IL

Bold and Curvy

Bold and Curvy is the only store serving exclusively plus size women within an hour radius. Owner Andrea Sugg went from being a one-woman operation (while raising her children), to having a staff of five and a 3,000-square foot store.

Las Vegas, NV

Rene' Tyler Plus

Specializing in custom designs and eveningwear, founder Angela Rene is plus size fashion pioneer—her namesake boutique is the first and only plus size boutique on the Las Vegas strip.

Jacksonville, FL


Founded on the idea that great style should be effortless and size-inclusive, Amthyst offers celebrity-inspired styles for women of all sizes. Based in Jacksonville, Florida their aesthetic is colorful and flirty.

Los Angeles, CA

The Source Apparel

Alexis Rheinwald-Jones founded her boutique in 2019 to reflect her values of feminism, body positivity and advocating for fairness of all people. The modern athleisure-inspired designs are made in L.A.

Brookhaven, GA

Lyfestylz Plus

Owner, Keisa Talley saw a need for various styles unders one platform and decided to launch Lyfestylz Plus in 2012. Lyfestylz Plus provides fashionable and trendy clothing for every woman's busy "lyfestyle". They offer casual, evening and workwear.

Want to learn more about the female entrepreneurs behind these amazing boutiques?